University of Rwanda and Mastercard Foundation launch $55 million partnership for African leaders

The Mastercard Foundation and University of Rwanda announced a 10-year, $55 million partnership to enable higher education access for 1,200 young Africans with a focus on women pursuing STEM, young people with disabilities, and refugee and displaced youth as part of the Mastercard Foundation Scholars Program. Launched in 2012, the Mastercard Foundation Scholars Program is committed to developing Africa’s next generation of transformative leaders by providing economically disadvantaged students with skills training, leadership development, counselling, mentoring, internships, and career services. The Scholars Program has committed nearly 40,000 scholarships to date.

Established in 2013, the University of Rwanda is the largest and most comprehensive higher education institution in Rwanda with a mission to produce transformative and highly enterprising leaders who contribute to building a more just and sustainable world.

“We are thrilled that the University of Rwanda has become a partner in the Mastercard Foundation Scholars Program,” said Reeta Roy, President and CEO of the Mastercard Foundation. “The mission and programs of the University are inextricably linked to the country’s national goals. That’s why this partnership is especially compelling as it will be preparing young people for careers across multiple disciplines and for real-life problem-solving,” she added.

The new partnership will build the University of Rwanda’s capacity to deliver inclusive, blended learning and contribute to a robust knowledge ecosystem that supports new and meaningful pathways to work for young people. It is aligned with the Mastercard Foundation’s Young Africa Works strategy to enable 30 million young Africans, particularly young African women, to access dignified and fulfilling work by 2030.

“The University of Rwanda believes strongly in the vision of the Mastercard Foundation,” said University of Rwanda Vice Chancellor Professor Alexandre Lyambabaje. “That is why we made the decision to partner with the Foundation to scale up our efforts in training transformative leaders and highly enterprising graduates and prepare them to make meaningful change on the African continent. This program aligns with the Rwanda National Transformation Strategy and its impact will resonate at the University of Rwanda, among our stakeholders, and through the larger East African Community.”

The University of Rwanda joins a global network of 29 Mastercard Foundation Scholars Program Partners committed to ensuring that all young people, no matter their starting point in life, have an equal chance to obtain quality education and pursue their aspirations. 

www.mastercardfdn.org

University of Rwanda

Mastercard announces a fresh investment in Rwandan female-focused eCommerce platform Kasha

Mastercard has today announced a new investment in Rwandan female-focused eCommerce platform Kasha. The companies say they will continue their shared efforts to ensure women across emerging markets have essential access to health and personal care products along with the information required to support everyday hygiene needs.

Combining online and offline capabilities, Kasha’s platform allows women across rural and urban locations to make confidential personal care orders. By utilizing the full product catalogue available online, or by placing orders using basic mobile handsets, women can search, order and pay for hygiene products that are discretely delivered to them by local micro-entrepreneurs, thus also helping local store owners grow their business. 

Mastercard’s investment is the next step on a journey the organizations have been on since Kasha joined Mastercard StartPath in 2019. Since joining the award-winning start-up engagement program, Mastercard has worked with Kasha to integrate digital payment acceptance across its eCommerce platform, and most recently the partners joined forces to deliver virus, hygiene and protection products to families across Kenya in efforts to help prevent the spread of COVID-19.

“Kasha’s goal is to ensure women in emerging markets get the products, information, and services they need for their health, self-care, and well-being,” said, Joanna Bichsel, Kasha’s Founder and CEO “I am thrilled that we are continuing our collaboration with Mastercard and that we not only have a committed investor with shared values, but also an innovative partner as we continue to take Kasha’s development and growth to the next level.”

Mastercard’s activities with Kasha directly support the company’s pledge to bring 1 billion people and 50 million micro and small businesses into the digital economy by 2025, with a direct focus on providing 25 million women entrepreneurs with solutions to help them grow their business. 

“Mastercard works with governments, businesses, and entrepreneurs to help them achieve their ambitions and is committed to applying its resources to drive sustainable and inclusive growth.” said, Raghav Prasad, Division President, Sub Saharan Africa, Mastercard. “Through our activities with Kasha we are leveraging Mastercard’s innovations, expertise, and partnerships to help drive the empowerment of women and small businesses. This partnership is a major step in our journey to support the fundamental needs of women and drive growth across African communities.”

Mastercard’s investment will help Kasha expand its current platform offering, reaching more women, communities, and small businesses than before and build’s on Mastercard’s efforts to bolster support for micro-entrepreneur and women-owned small business in Africa through the Mastercard Track Micro Credit Program, known in Kenya as “Jaza Duka” (fill up your store in Swahili).   By leveraging Mastercard and Kasha’s combined capabilities, in collaboration with global consumer goods and banking partners, the partners aim to positively impact historically underserved communities across Africa and beyond.

www.kasha.co